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Feature highlights

Feature highlights shows a set of perks or selling points, each with an image or icon, a heading, and a short description.

Available on the Free and Business plans. Needs Shopify Plus. Checkout only.

A Feature highlights block with borders and three columns: free returns, 2-year warranty, and carbon-neutral shipping

Setting What it does
Layout type Horizontal (default): items side by side in equal columns. Vertical: one row per item, image on the left.
Alignment Vertical only. Left (default), Center, or Right.
Heading alignment, Text alignment Horizontal only. Default Center.
Apply borders Adds a border around the block.
Image size In pixels. Default 50.

Each feature has:

Setting What it does
Image Pick one of the built-in icons, or None.
Custom image URL Use your own image instead. Upload it in Shopify admin under Content → Files and paste the link.
Image link Optional link opened when the image is clicked.
Image link opens in new tab Appears once you add a link.
Heading Short title, such as “Free returns”. Supports formatting, not variables.
Body text A sentence or two. Supports links, formatting, and order variables.

Click Add field to add a feature.

  • Three or four features fit well in the horizontal layout on desktop. On narrow screens, columns get tight; consider the vertical layout if your text is long.
  • Text uses a subdued color unless you set Text appearance on the app block.